cupthemarket.com | Free Online SEO Audit for cupthemarket.com

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : www.cupthemarket.com/

Character length : 21

Title

CupTheMarket

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

site_name: CupTheMarket
title: Home
url: https://www.cupthemarket.com/
type: website
image: http://static1.squarespace.com/static/581cf218d1758e9703ee5e7f/t/581cf3c64402439b56018125/1483913831236/?format=1000w

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://cupthemarket.com/robots.txt

User-agent	Disallowed for the search engines
*	/config /commerce/ /checkout$ /checkout/ /cart$ /cart/ /account$ /account/ /api/ /static/ All subpages are allowed to crawl

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

CupTheMarket

Character length : 12

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 5%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
5	9	17	0	0	0

Heading structure in the source code

<H1>
<H2> The Perfect medium to reach your audience,
<H1> Working with the best universities in London and our wide network of 350+ Trendy Cafés across the capital
<H1> Our Marketing approach
<H1> Universities Cafes
<H1> Cup Recycling scheme
<H2> Why Marketing on Cups
<H3> BUILD TRUST
<H3> MAXIMISING CTA
<H3> CAFFEINE EFFECT
<H3> PHONE & TABLETS
<H3> 6+ PEOPLE PER CUP
<H3> MOST EFFICiENT
<H3> 6000% EXPOSURE
<H3> TARGETED AUDIENCE
<H3> SUPPORT RECYCLING
<H2> "At University, every break is a good opportunity to grab a coffee"
<H2> It can be as fast as 3 weeks to get your cups out there!
<H2> Are you Ready...
<H2>
<H2> The Benefits of our amazing cups for Cafes
<H3> BIG SAVING
<H3> INSPIrATIONAL IMAGE
<H3> DESIGN QUALITY
<H3> TAILORED TO STUDENTS
<H2> Switch to Recycling: it saves money
<H3> WASTE MANAGEMENT
<H3> REDUCE POLLUTION & WASTE
<H3> NEW BINS TO SAVE SPACE
<H3> REPROCESSED for STUDENTS
<H2> Subscribe

Word cloud

cups21
cup10
recycling8
students8
waste6
marketing6
perfect6
bins6
scheme5
art5
cafes5
cta5
exposure5
money4
reduce4
new4
quality4
planet4
consumer4
get3
positive3
image3
success3
compared3
advertising3
save3
highest3
directly3
rate3
saves3
reach3
audience3
universities3
advertisement3
medium3
across3
stack2
academic2
unlimited2
saving2
volume2
averages2
touch2
big2
space2
less2
most2
mass2
time2
people2
bag2
sign2
distribution2
cheapest2
costing2
supply2
home2
message2
cost2
cpc2

Keyword matrix

word	title	descriptions	heading
cups
cup
recycling
students
waste
marketing

Two Word cloud

your cups4
our new2
waste management2
new bins2
cup waste2
normal bins2

Three Word cloud

you can stack2
cheapest cost per2
with highest quality2
cup recycling scheme2
billion cups a year2
your cups and care2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 20 images on this web page.

Good! Every image has an alternative text attributes set on this website.

Readability

Flesch–Kincaid Grade Level

5.20

Flesch Reading Ease

68.30

Coleman Liau Index

12.00

Automated Readability Index (ARI)

4.00

Dale–Chall Readability

6.10

SMOG Index

9.20

Spache Readibility

5.00

Number of letters

2981

Number of words

623

Number of sentences

106

Average words per sentences

Number of syllables

976

Syllables in words

1014

Average syllables in words

1.57

Number of words in first three syllables

113

Percentage of word / syllables

18.14

Words not in Dale-Chall easy-word list

231

Words not in Spache easy-word list

180

Technologies

Mobile optimization

This website is optimal for mobile devices!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

3,365 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://use.typekit.net/.. /sg1lzrqIY6eyCRhr4eh2QWEDwMK9tGAeIbiIDp84...
https://static.squarespace.com/.. /common-8b3fb2ce13b79fc338a3-min.en-US.js...
https://static.squarespace.com/.. /commerce-10b999f833aa90788f34-min.en-US....
https://static1.squarespace.com/.. /site-bundle.js

List of render blocking css files

https://static.squarespace.com/.. /commerce-3af8852bf5111fcf8dba2cc6dd4ccb3...
https://static1.squarespace.com/.. /site.css?&filterFeatures=false

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

File size of all javascript files combined

4.30MB

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

File size of all css files combined

483.93KB

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

83.17KB

Gzip compression

Error! By using Gzip you can save 281B (41% compression) on your site.

By compressing https://app.purechat.com/version?_=_&callback=_WidgetJPCB_Version you can save 281B (41% compression rate)
By compressing https://widgetapi.purechat.com/.. /778a9293-b5e2-467b-b799-fd0a202d8933?_=_... you can save 133B (35% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://widgetapi.purechat.com/.. /778a9293-b5e2-467b-b799-fd0a202d8933?_=_...	60 seconds
https://app.purechat.com/version?_=_&callback=_WidgetJPCB_Version	15 minutes
https://www.googletagmanager.com/gtm.js?id=GTM-K5P9Q8K	15 minutes
https://www.google-analytics.com/analytics.js	2 hours
https://app.purechat.com/VisitorWidget/WidgetScript	4 hours

Speed test – Images

File size of all images combined

2.35MB

Image optimisation

You can save 180.2KB (30% compression) by optimising the images below:

By lossless compressing the https://static1.squarespace.com/.. /abstract-cup-back.jpg?format=1500w you can save 82KB (37%) data.
By lossless compressing the https://static1.squarespace.com/.. /UCL.jpg?format=1000w you can save 65.7KB (27%) data.
By lossless compressing the https://static1.squarespace.com/.. /frieze_home.jpg?format=1500w you can save 29.6KB (23%) data.
By lossless compressing the https://static.squarespace.com/.. /hours-light.png you can save 2.9KB (69%) data.

Traffic

Alexa

13864798

Links

We found a total of 14 different links.
Internal links: 11
External links: 3

External links:

Link text (anchor)	Link strength
http://instagram.com/cupthemarket
https://twitter.com/cupthemarket
https://www.facebook.com/cupthemarket

Internal links:

Link text (anchor)	Link strength
https://www.cupthemarket.com/#
Home
Portfolio
Blog
About
HIRE US
https://www.cupthemarket.com
View Our Work
Get In Touch
Get In touch now
Back to Top

Website security

198.185.159.144

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

Sites on same ip

greenhousescanada.ca

milltownhomes.org

detailsdesignma.com

maketechnologydisappear.com

riveroflifecoaching.com

srussodesign.com

meghanwinsordesign.com

rollinstock.co.uk

designhaus-studio.com

brentbushnell.com

Icons

Favicon

Good! The website uses favicon.

Order of Heading elements on mobile by position

H1 : , ( 20px from top )
H2 : The Perfect medium to reach your audience, , ( 419px from top )
H1 : Working with the best universities in London and our wide network of 350+ Trendy Cafés across the capital, ( 507px from top )
H1 : Our Marketing approach, ( 944.390625px from top )
H1 : Universities Cafes, ( 1339.125px from top )
H1 : Cup Recycling scheme, ( 1736.5px from top )
H2 : Why Marketing on Cups, ( 2148.5px from top )
H3 : BUILD TRUST, ( 2344.5px from top )
H3 : MAXIMISING CTA, ( 2606.5px from top )
H3 : CAFFEINE EFFECT, ( 2870.5px from top )
H3 : PHONE & TABLETS, ( 3171.5px from top )
H3 : 6+ PEOPLE PER CUP, ( 3436.5px from top )
H3 : MOST EFFICiENT, ( 3701.5px from top )
H3 : 6000% EXPOSURE, ( 3962.953125px from top )
H3 : TARGETED AUDIENCE, ( 4227.953125px from top )
H3 : SUPPORT RECYCLING, ( 4492.953125px from top )
H2 : "At University, every break is a good opportunity to grab a coffee", ( 4658.953125px from top )
H2 : It can be as fast as 3 weeks to get your cups out there! , ( 5087.6875px from top )
H2 : Are you Ready..., ( 5438.375px from top )
H2 : , ( 5793.375px from top )
H2 : The Benefits of our amazing cups for Cafes, ( 5906.375px from top )
H3 : BIG SAVING, ( 6136.375px from top )
H3 : INSPIrATIONAL IMAGE, ( 6401.375px from top )
H3 : DESIGN QUALITY, ( 6666.375px from top )
H3 : TAILORED TO STUDENTS, ( 6935.375px from top )
H2 : Switch to Recycling: it saves money, ( 7313.375px from top )
H3 : WASTE MANAGEMENT, ( 7543.375px from top )
H3 : REDUCE POLLUTION & WASTE, ( 7808.375px from top )
H3 : NEW BINS TO SAVE SPACE, ( 8067.9375px from top )
H3 : REPROCESSED for STUDENTS, ( 8334.9375px from top )
H2 : Subscribe, ( 8657.9375px from top )

Typos

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SEO report of cupthemarket.com